Focus on experiences 'Stuck in the 60s'.
Perspectives Reflect Universality of Bathrooms with Mad Men Twist
The
2010
Bathroom Blogfest,
now in its fifth year, brings
together 33 bloggers from the U.S., Canada, the UK and India to address the 2010
Mad Men inspired theme
“Stuck
in the 60s?”. A blogfest brings together writers who direct their
blog posts around a single subject while making the subject relevant to their
readers during a specific timeframe. Between October 25 and 29, these experts
in marketing, customer experience and service, public relations, library
sciences, museums, home & interior design, life, retail, flooring and
healthcare IT/RTLS will call attention to improving the overall bathroom experience
for end users via their 40 blogs during
Bathroom Blogfest 2010.
“This year’s theme
“Stuck in the 60s?” is inspired by Mad Men, the show
that has captured the imaginations of many for its portrayal of life in the 60s
when social and cultural taboos meant that many critical aspects of life – like
bathrooms – were ignored, glossed over and treated dreadfully,” said Christine
B. Whittemore, who manages the Bathroom Blogfest. “The result is that end users
suffered. By calling attention to modern day instances that are
“Stuck in the 60s?”, we can
reinforce the value associated with being more responsive to the end user
experience be those users customers, clients, patients, patrons or consumers,” said
the chief simplifier of Simple Marketing Now, Kinnelon, N.J.
The
Bathroom
Blogfest began in 2006 as the brainchild of Stephanie Weaver,
Experienceology author and
consultant, and Susan Abbott, a business consultant and consumer researcher in
Toronto. “They wanted to generate awareness for bloggers passionate about the
customer experience at a time when blogging was more experimental. The Bathroom Blogfest created a forum for
focusing on spaces that are not a subject of conversation, even though they
should be,” added Whittemore. “As an event it builds relationships and
conversations about the user experience demonstrating how universal the
relevance and appeal is regardless of the industry.” Participation in the 2010
Bathroom Blogfest has increased 65% compared to 2009.
For more information about the blogfest, visit
www.BathroomBlogfest.com. Follow
Bathroom Blogfest on Twitter @BathroomBlogfes, look for the tag “#BathroomEXP” on flickr, del.icio.us,
Technorati, Twitter and Google or ‘Like’ on Facebook
here. Or, contact
Whittemore at cbwhittemore@SimpleMarketingNow.com.
Participating bloggers for the Bathroom Blogfest ’10 include:
Comments (0)